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Midjourney Launches V1: Its First AI Video Generator to Rival Sora and Runway

by Leslie Finecountry
June 19, 2025
in Artifical Intelligence, Content Creation
Reading Time: 8 mins read
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Introducing our V1 Video Model. It's fun, easy, and beautiful. Available at 10$/month, it's the first video model for *everyone* and it's available now. pic.twitter.com/iBm0KAN8uy

— Midjourney (@midjourney) June 18, 2025

Midjourney, the AI platform that transformed digital art creation, officially entered the video generation market today with V1, its groundbreaking image-to-video model. This launch positions Midjourney as a direct competitor to established players like OpenAI’s Sora, Runway’s Gen-4, Adobe Firefly, and Google’s Veo 3, marking a pivotal moment in the rapidly evolving AI video landscape.

The timing couldn’t be more strategic. As businesses and creators increasingly demand AI-powered video content, Midjourney brings its signature artistic approach to motion generation, promising to reshape how we think about AI video creation.

What Is Midjourney V1? AI Video Generator Features and Capabilities

Midjourney V1 represents a fundamental shift in the company’s product offerings. Unlike text-to-video models that dominate the market, V1 takes a unique approach by transforming static images into dynamic video content. Users can upload any image or select from their Midjourney-generated artwork to create four distinct five-second video clips with each generation.

The platform launches exclusively on Discord for desktop users, maintaining Midjourney’s community-first approach that made its image generation tools so popular. This decision reflects the company’s commitment to fostering creative experimentation within its established user base of over 16 million members.

What sets V1 apart is its focus on artistic expression rather than photorealistic output. While competitors chase Hollywood-grade realism, Midjourney embraces its signature dreamlike aesthetic, creating videos that blur the line between animation and live action.

How to Use Midjourney V1: Complete Feature Guide

Getting started with V1 follows Midjourney’s familiar workflow. Users begin by joining the Midjourney Discord server and navigating to designated video generation channels. The process involves three simple steps: selecting or uploading a source image, choosing motion settings, and waiting approximately 60 seconds for generation.

The platform offers two primary motion control options. Low Motion creates subtle, atmospheric movements ideal for portrait animations or gentle environmental effects. High Motion generates more dynamic sequences with pronounced camera movements and subject animations. Users can toggle between Automatic mode, which applies AI-determined motion patterns, and Manual mode, where text prompts guide specific movements.

Each generation produces four unique interpretations of the source image, allowing creators to choose their preferred style. Videos default to five seconds but can extend up to 21 seconds through four sequential extensions, though each extension consumes additional credits.

Key technical specifications include:

  • Output resolution: 1024×1024 pixels
  • Frame rate: 24 fps
  • File format: MP4
  • Processing time: 45-90 seconds per generation
  • Maximum length: 21 seconds (with extensions)

Midjourney V1 Pricing: Plans and Credit Costs

The pricing structure for V1 reflects the computational intensity of video generation. Each video generation costs eight times more than a standard image generation, significantly impacting user credit consumption. This pricing model creates distinct usage patterns across Midjourney’s subscription tiers.

Basic Plan ($10/month)

  • 200 monthly credits
  • Approximately 25 video generations
  • Best for casual experimentation
  • No commercial usage rights

Pro Plan ($60/month)

  • Unlimited generations in Relax mode
  • Priority processing in Fast mode
  • Commercial usage included
  • Ideal for professional creators

Mega Plan ($120/month)

  • Maximum Fast mode allocation
  • Shortest queue times
  • Bulk generation capabilities
  • Enterprise-ready features

Relax mode, available to Pro and Mega subscribers, offers unlimited video generation with longer processing times, typically 2-10 minutes depending on server load. This feature makes sustained creative exploration financially viable for dedicated users.

Midjourney V1 vs. Competitors: Feature Comparison

The AI video generation market has become increasingly competitive, with each platform carving out distinct niches. Understanding these differences helps creators choose the right tool for their specific needs.

Midjourney V1 excels in artistic, stylized content with its image-to-video approach. The platform’s strength lies in creating evocative, dreamlike sequences that prioritize aesthetic impact over realism. Its Discord-based community provides immediate feedback and inspiration.

OpenAI Sora leads in photorealistic video generation with longer default clip lengths and superior temporal consistency. However, limited public access and higher costs restrict its availability to select partners and enterprise clients.

Runway Gen-4 offers the most comprehensive toolkit, including advanced editing features, motion brush controls, and seamless integration with professional workflows. Its web-based interface provides broader accessibility but at premium pricing.

Adobe Firefly integrates directly into Creative Cloud applications, making it ideal for professionals already embedded in Adobe’s ecosystem. While technically capable, it lacks the creative flair of Midjourney’s outputs.

Google Veo 3 demonstrates impressive technical capabilities but remains primarily in research phase, with limited public access and unclear commercial availability timelines.

Legal Challenges and Industry Impact

Disney and Universal File Landmark Copyright Lawsuit Against AI Platform Midjourney Over Character Reproductions

Midjourney’s video launch arrives amid escalating legal tensions in the AI generation space. Disney, Universal, and other major studios filed copyright infringement claims against the company just one week before V1’s release, alleging unauthorized use of copyrighted characters in training data.

These legal challenges reflect broader industry concerns about AI’s impact on creative professionals. Video generation intensifies these debates, as motion content traditionally requires larger teams and budgets than still imagery. Studios worry about revenue loss and creative control as AI tools become more sophisticated.

The controversy highlights critical questions about fair use, training data ethics, and the future of creative work. Midjourney maintains that its models train on publicly available data within legal boundaries, but courts will ultimately decide these precedent-setting cases.

Industry response remains mixed. Independent creators celebrate democratized access to video production tools, while established studios advocate for stricter regulations. This tension will likely shape AI video generation’s trajectory throughout 2025 and beyond.

What’s Next: Midjourney’s AI Video Roadmap

CEO David Holz outlined an ambitious vision extending far beyond current capabilities. The company’s roadmap includes real-time video generation by late 2025, enabling instant creative iteration without processing delays. This advancement would revolutionize live content creation and interactive experiences.

Three-dimensional model generation represents another frontier. Midjourney plans to introduce AI-powered 3D asset creation, bridging the gap between 2D imagery and immersive environments. This feature would particularly benefit game developers and virtual production teams.

The ultimate goal involves creating “real-time open-world simulations” where users can explore AI-generated environments interactively. This vision positions Midjourney at the intersection of gaming, film, and virtual reality, potentially defining new creative mediums.

Near-term improvements focus on extending video length capabilities, improving temporal consistency, and adding advanced control features. User feedback from V1’s launch will directly influence these development priorities.

Conclusion

Midjourney V1 represents more than just another AI video tool; it signals a fundamental shift in how creators approach motion content. By prioritizing artistic expression over photorealism, Midjourney carves out a unique position in an increasingly crowded market.

The platform’s success will depend on balancing accessibility with sustainability. Current pricing may limit casual users, but the creative possibilities attract professionals seeking distinctive visual styles. As legal challenges unfold and competition intensifies, Midjourney’s community-first approach and artistic vision provide strong differentiation.

For creators ready to explore AI video generation, V1 offers an compelling entry point. Whether producing social media content, music videos, or experimental art, the tool opens new creative avenues previously impossible without significant resources.

Ready to start creating? Join the Midjourney Discord server today and experiment with V1’s unique approach to AI video generation. Follow our newsletter for weekly updates on AI creative tools and exclusive tutorials.

Frequently Asked Questions

Can I use Midjourney V1 videos commercially? Commercial usage rights are included with Pro and Mega plans. Basic plan users must upgrade for commercial applications.

What image formats does V1 accept? V1 supports JPEG, PNG, and WebP formats up to 20MB. Images should be at least 512×512 pixels for optimal results.

How do I access V1 on mobile devices? Currently, V1 is desktop-only through Discord. Mobile support is planned for Q3 2025.

Can I edit videos after generation? V1 doesn’t include built-in editing tools. Users must export videos for editing in external applications.

What’s the difference between Fast and Relax modes? Fast mode prioritizes your generations with 45-90 second processing. Relax mode processes within 2-10 minutes but offers unlimited use for Pro/Mega subscribers.


This article was rewritten with the aid of AI
At Techsoma, we embrace AI and understand our role in providing context, driving narrative and changing culture.

Tags: #VideoGenerationAIToolsGenerativeAITextToVideo
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